Challenge

For centuries, we’ve accepted page-turning notebooks as the standard tool for documenting thoughts. Few stationery brands have offered truly innovative product solutions that challenge this status quo.

Opportunity

Instead of making incremental improvements in quality and aesthetics of notebooks, what if we fundamentally change their structure and help people recognize a new way to document ideas?

Solution

Inspired by Chinese Buddhist manuscripts and Japanese Orihon, LUNABOOK is an accordion-style sketchbook that paves the way for unbounded imagination and creativity.

INTRODUCTION

A sketchbook that reinvents the way we create

The traditional left-to-right, page-by-page print format is optimized for the best reading experience of linear information. But for sketching and processing nonlinear information, it’s a different story. 

By expanding the horizontal boundaries of pages, LUNABOOK helps users think, sketch and write freely and discover the joy of uninterrupted “flow.”

Product Specifications

Product Styles

Product Features

USE CASES

How should I use LUNABOOK?

LUNABOOK is designed for all types of creative thinkers and makers. 

Product benefits

More space for more content

LUNABOOK’s accordion format provides expanded space for sketches, flows, and writings. You no longer need to format and adjust the content to fit within the page margins. 

Product benefits

Easy review and collaboration

LUNABOOK’s can help you see the “bigger picture” more quickly and clearly. The expanded page allows users to lay out and review all the sketches and content they created so far on a single surface, like a desktop or a wall. This also creates an unique opportunity for group collaboration.

Product benefits

Easy review and collaboration

LUNABOOK’s can help you see the “bigger picture” more quickly and clearly. The expanded page allows users to layout and review all the sketches and content they created so far on a single surface, like a desktop or a wall. This feature also creates a unique opportunity for group collaboration.

Conclusion

What’s coming next for LUNABOOK?

I conceived and created LUNABOOK as a passion project and wasn’t planning to turn it into a business idea. However, having received positive feedback on the prototype from fellow designer friends, I am now encouraged to look into ways of making LUNABOOK a reality.

If you have any thoughts and feedback on LUNABOOK’s design, benefits or commercial viability, or want to request a prototype, don’t hesitate to reach out!